Okay. Apologies for the delay. I think we're live. If you guys can hear me and see me, I'd appreciate it if you can put in a little yes in the comment box so I know it is working fine. Need to get these internet issues sorted out fairly quickly. Okay, that's good. Thank you. Thank you Richard. Apologies for the delay.
I had to reboot everything and now- that's good it's going to behave. So welcome to today's YouTube live. The last of the week. Hope you had a great and productive week and I certainly had a great week and in today's session we will be finishing off that campaign, which we started a couple of days ago. Now before I get started I just want to know what you guys are doing for your business.
I started this YouTube live with a view to reach out to my audience and market myself using live. I've never done it before. This is day 26 and except one day where I had to abandon, most of the time it has worked properly. Other than the few glitches here or there, it's a great way to reach out to your audience and I'm absolutely loving it and the feedback comments, emails I'm getting.. it’s truly heartening and I love helping you guys out.
So put in the comment box below. What are your challenges, what you're struggling with and what videos you would like me to create next week during the live. So let's get started with our campaign. Okay. I think my volume should be working fine over here. It is, everything is working fine. So Sandy Entertainments I'm not sure what you are getting at your end, but it seems to be working pretty much well over here.
Okay. So now we've got all our ad groups. We've got our set up. So what I did was I just copied and pasted all the ads in front of all these ad groups just to show you guys how this whole sheet will look, I missed a few over here. So as this is just for demonstrating purposes, I'll put all the ads over here and we can go into our Google Ads Editor.
Now, if you haven't used Editor before, you will need to start learning it because that is the key to everything! This is where we turbo charge our workflow. So I'm going to go into this tab, I'll copy this and I'm gonna bring my Editor. I'm going to create a new search campaign. Now, this session is not about showing you and teaching you how to set up and work in Editor, but at least you will get to see how this works.
I'll create the same campaign name, put in a budget, and we'll get it started. Okay, I'm going to copy all of these. It depends on how you are managing bids, I will set it up as ad group. That's how we set up our bids. Some people will bid at keyword level. Some people will bid at ad group level.
So I'm going to go in here and go to the ad groups. Okay, that looks good, and now 38 ad groups have been added. Then I'll go back to my sheet. I'm going to copy all these ads, go to my expanded text ads. Headline one, headline two. This all looks good. Process them, and I think I had some blank rows in my spreadsheet.
That's why it has given me some error message now. But I explained to you that you need to keep all your character counts within that range you see now this red at a sign and warning is because of these, if I want to bulk change, that is the beauty of editor. I can go in here. Let's keep this consultation and I'll just make them, and now all of these have been amended and they're all good to go,and that is why I absolutely love using editor.
Now I've got some more error signs over here, because there was a blank row in my spreadsheet. I can just remove that and that has disappeared. So that's good. Then I go to my keywords, copy all of them and go to the keyword tab, paste it, then I've got all my keywords added. Now again, there was some blank rows.
There you go, and I can just highlight them all, delete and it's all done. So it's good in way that you guys are seeing all these error messages popping up because you can edit them extremely quickly. There's some more, one more here which I missed and now it is all up to date. You don't need to worry about this icon.
It is recommending some changes because I don't know whether you can see it at the bottom. I'll bring it up a bit. It's giving you a little message that the search network ad group has expanded text ads but does not currently include a responsive search ad. Improve your ad performance. It's giving you some, not a warning or recommendation.
You can ignore it or choose to delete it. What I would recommend is obviously have at least one responsive search ads as well in each one of these ad groups. So then all you do is, I've got my extended text ads and I would go in here and I would do the same thing. Either copy and paste them or I can create a responsive ad for campaign level so all of these will have this ad in one go.
This is heading one. You need to have a minimum of two headlines and two description lines. I would highly recommend that you have more, and obviously it is saying the final URL is missing. Now if I want to change the URL, let's say you had a change of URL or you want to make the changes, it doesn't matter whether you've got a dozen ads or two thousand or twenty thousand.
I select all of these, change the URL and job done. What I tend to do usually on headline one, I pin it. So that is the most important headline for me. So it will show up on all of them and the rest of them, Google will mix and match the headlines and the description lines to work out which is giving us the best click through rate, and this is how I would then post to my Google Ads account.
So the whole campaign has been set up and it's going to go live for approval once the ads have been approved, it's going to start running. So now this is how we set up your campaigns in Google Ads Editor. It does take a little bit of practice to get to know the interface and you will make mistakes.
At least you've got some tutorials to go through and follow. What I did when I started learning 10 years ago, there was no- well there was YouTube, but it wasn't as, it didn't have any content on it. So I had to learn it myself, and by trial and error, I've learned it! But I would highly recommend you use Google Ads Editor.
So if you have any other questions then ping them across in the comment box below. Here in mind there is a 30-second delay. So if I do end the stream and I don't answer, it's because I didn't see your question in time. Other than that, that is it for today. Next week I think I'm going to design a landing page or something like that.
I had quite a few emails as to how to set up a landing page. What do we use for creating landing pages, how we create them, set up all the tracking on it, et cetera. So that would be it. I'm just going to flick through the comment box. There aren't that many today, so that is fine. Brilliant.
So I hope you have a wonderful weekend and stay safe, be well and I look forward to seeing you on Monday at five o'clock UK time, hoping that the internet will behave! I think it has worked pretty well for the rest of today's session, other than at the beginning. So that's it for now. Thank you for being with me and I'll see you on Monday.
Bye.
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