Google Ads Smart Bidding
April 10, 2020 2 months ago
  • Category: Google Ads
  • Written by: Uzair Kharawala
Google gave us a quick look at the new Google Ads Smart Bidding strategy of “Maximise Conversion Value” at their Marketing Live event. So what is it and how can it benefit your campaign? This new automated bidding strategy is...
Google Ads Bid Strategy Report
February 5, 2020 4 months ago
  • Category: Google Ads
  • Written by: Uzair Kharawala
Did you know that you can check out your bid strategy report to see some of the signals that are more or less likely to drive conversions in your Google Ads campaign? The smart bidding strategies that Google use have a range of...