Understanding Return On Ad Spend (ROAS)
July 29, 2020 4 months ago
  • Category: Google Ads
  • Written by: Uzair Kharawala
We get lots of questions about Return On Ad Spend (ROAS) and how to get the best conversions from your campaigns. Here’s a video all about this topic which may just help you get to get to grips with ROAS: What Is Target ROAS...
Google Ads Bid Strategy Report
February 5, 2020 10 months ago
  • Category: Google Ads
  • Written by: Uzair Kharawala
Did you know that you can check out your bid strategy report to see some of the signals that are more or less likely to drive conversions in your Google Ads campaign? The smart bidding strategies that Google use have a range of...