Google has launched its latest search algorithm called BERT which is designed to better understand our natural language. It is expected that BERT will impact at least 10% of all search queries, which is the biggest change since...
Google has announced that they are launching their new responsive search ads after a year of testing in beta. Responsive search ads will test different groups of ads to establish which combinations work best. This feedback will...
Here are some 11 top tips on how to use Google Ads Audiences. Audiences were introduced to Search Ads over seven years ago and have been improved a lot since then. Here are the 11 different audiences you can use in Google Ads:...