Google Ads Account Suspended? Here’s How To Fix It

Wondering how to fix a suspended Google Ads account? Here’s how.

Step 1. Ascertain The Reason For Being Suspended

Suspended from Google Ads? This will impact your entire account, it probably won’t be a single-ad issue. So, it’s vital to know why your Google Ads account was suspended. Consider the below:

• Has your website been hacked or affected by a virus?
• Did the warning involve the policy you disobeyed? Study the conditions and ascertain what the possible cause could be.
• Check your payment and billing settings.
• Are you asking your visitors to share legal, financial or medical-related information?
• Has your website experienced redirects and cloaking?

If you still feel your ads aren’t violating Google’s policies after considering the above points, get in touch with Google Support.

Step 2. Repair The Suspension Problem

So, you’ve identified an issue. Now it’s time to fix the Google Ads suspension problem by:

• Cleaning your landing pages.
• Resolving the errors.
• Eliminating malware.
• Make sure you’re obeying the white-hat SEO and advertising processes. 

If you still aren’t sure about how to resolve a suspended Google Ads account, reach out to a PPC advisor, ideally an individual who’s handled your industry in the past. Avoid getting in touch with a Freelancer on Upwork or PeoplePerHour. Instead, touch base with a legitimate professional with a good reputation to save you from making a mountain out of a molehill worse.

Step 3. Send A Request For A Review

Now that you’ve cleared up your website thoroughly, it’s time to submit a request for a review. In this review, you’ll be able to clarify:

• The issues you’re experiencing 
• What you did to rectify the problem

Let’s say your website had to deal with a virus. Say how you corrected this and what tools you used. In the review requests, it’s a good idea to attach a PDF file of a clean-up report. Be sure to complete all the information fields accurately, or else Google will think you’ve deceived them and you could see your account being prohibited permanently. 

Step 4. Ways To Stop Future Google Ads Account Suspensions

It’s better to be safe than sorry. To keep your Google Ads account working like clockwork, you can do the following:

Read Over Google’s Guidelines

Take a look at Google content policies and make sure you aren’t breaking any of them. If you’ve hired black-hat SEOs, implemented tactics or bought links that violate Google’s policies, give your website a deep clean.

Join Social Communities 

Become part of relevant social communities to stay abreast of any discussions and changes. Join the likes of Reddit, Facebook, Twitter, and exclusive PPC forums.

Secure Your Website 

Make sure your website is protected from malware with frequent firewalls, malware scanning software, and backups. Hire an IT advisor to help you safeguard your website in line with your CMS and programming language. Be sure to keep an eye on Google Ads policy changes or speak to a specialist. 

Written by Uzair Kharawala

Founder of SF Digital Studios, a Google Premier Partner agency. Uzair has been helping businesses grow with Google Ads since 2002 and teaches it every week on YouTube.