Excellent presentation by Brendon Burchard at Funnel Hacking Live. Here are the top takeaways from his presentation. Thank you for such an inspiring presentation.
- If you’re a problem/solution marketer, then you’re just a commodity
- The 4 desires
- Aliveness, joy, passion, fun
- Meaningful pursuits
- Connections
- Growth in your business and personal life
- Focus on your potential
- When we work together, we’ll raise your level
- Expert >> Story >> positioning
- Struggle, search for solutions and then break the solution
- 3 phases to deal with crises
- Security
- Stress relief
- Performance edge is where the productivity & success message comes back in
How To Create Powerful Behavior Change In A Way That ‘Sticks’ Long-Term
Brendon Burchard is the world’s #1 high-performance coach, a 3-time New York Times bestselling author, and one of the most-watched, quoted, and followed motivational speakers in history. Success magazine and Oprah magazine named him one of the most influential leaders in personal growth. Forbes named him the world’s leading high-performance coach. Larry king named him the world’s top motivational trainer. As entrepreneurs, we’re often filled with big goals and dreams, but in order for your business to change and grow, it usually requires you to change and develop as well.
Meaning, you need to change your way of thinking, your behaviours, and your actions. So how do you do it? How do you create human behaviour change in a way that sticks long-term? In his presentation, Brendon will share the secrets behind why people fail to change, and why some start, but their new behaviours fade, and they can’t seem to “keep at it”. And, he’ll share how not only you can achieve true long-lasting change, but also how to use the same knowledge in your marketing to help your clients get results as well!
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