Clueless about how to set up your account manager so that your client’s creditcard is on file for ad spend instead of your own? Firstly, you shouldn’t use your debit or credit card in the first place – only your client’s.
In this blog post, we’ll cover My Client Centre (MCC) and why you should never use your credit card for a client’s Google Ads account.
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What Is A My Client Centre (MCC) Account?
Otherwise known as MCC, a My Client Centre is an account that deals with your Google Ads account. An MCC account will save you the bother of multiple logins plus logout sessions into your individual Google Ads account.
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Get my plan →MCC functions by using a linking method. Every frequently-accessed Google Ads account can be linked using the MCC. Many professionals believe it to be an umbrella account. MCC is a must-have, powerful management solution and makes accessing Google Ads a more effortless experience.
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So, if you’re a savvy marketer with a whole gamut of Google Ads accounts, it’s worth investing in MCC, as it takes care of all your Google Ads in a single platform. Using it, you can view, adjust, and manage accounts in one place.
Using Your Own Credit Card For A Client Google Ads Account? No, No, No…
If you use your own credit card to spend on your client’s accounts, stop. If the client set up the account, your client must input their bank details or credit card details for payment. Google will charge the card or the bank, and then all you do is you set up My Client Centre (MCC).
Go to Google and type in “Google Ads MCC”. You need to create a separate account and link the client account to your MCC. Don’t get involved with ad spending unless it’s a big account, you receive purchase orders, have signed agreements, and so on.
So, in a nutshell, the best practice is to get your client to insert their payment method into their account. You can now use your MCC account to handle your client’s Google Ads account. Next, charge your administration costs from your client directly.
What if the client doesn’t pay you? Google will come after you. If you need help with your Google Ads account or have questions about how to set up your client’s credit card, call us now.
Written by Uzair Kharawala
Partner at SF Digital Studios, a Google Premier Partner agency. Uzair has been helping businesses grow with Google Ads since 2002 and teaches it every week on YouTube.
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